Brand’s Visual Identity

Communication tool that helps your brand make a lasting impression.

The right color palette can evoke specific emotions, convey certain messages, and significantly enhance brand recognition.

From the bold primary colors that define your logo to the subtle background hues on your website, each color plays a pivotal role in communicating your brand’s personality and values.

Launch Your Brand to Success

with a Results-Driven Color Palette Strategy Customized to Your Goals and Target Audience

Integration with
Other Platforms

Let’s get started! Our Color Palette Services

Primary Color Selection

Selecting the main color(s) that will represent your brand across all platforms.

Secondary Color Selection

Choosing these additional colors to enrich your visual identity without overshadowing your main color.
At NovoVision we understand the value of the audience engagement

Accent Color Determination

Identifying the right accent color that would harmoniously blend with your primary and secondary colors while still adding a pop of interest.

Color Psychology Analysis

Analyzing your brand's goals and target audience to select colors that would resonate with them and evoke the desired responses based on color psychology.

Color Consistency Checks

Ensuring that the exact color shades are used consistently across different platforms and mediums, maintaining a cohesive brand image.

Color Application Guidelines

Creating a guide on how to use your brand's color palette. This includes when and where to use certain colors and how they should be used together to ensure consistency and strengthen brand recognition.

Digital and Print Color Matching

Ensuring that your brand colors are accurately represented across both mediums by utilizing the correct color profiles and systems (RGB for digital, CMYK or Pantone for print).

Why work with the digital marketing agency NovoVision

Audience coverage
Audience coverage

Metrics and data supporting our claim

to deliver high-quality results

  1. Brand Recognition

    Our Color Palette services have significantly boosted your brand’s recognition, as evidenced by increased recall rates in customer surveys and enhanced organic search rankings.

  2. Brand Consistency

    We’ve achieved remarkable consistency in your brand’s visual representation across all platforms, as confirmed by our meticulous content audits.

  3. Customer Engagement

    We’ve seen a notable rise in customer engagement with your brand, both offline and online, pointing to the effectiveness of our color selection in creating appealing visual assets.

  4. A/B Test Results

    Positive results from A/B testing on various color schemes demonstrate the efficacy of our color palette choices in influencing customer behavior.

  5. Brand Equity

    Our Color Palette services have contributed to enhancing your brand equity, as shown by the increased value customers associate with your brand.

  6. View our latest work
Our happy clients

We work with different partners and customers all over the world

Contact us today to learn more about our services
And how we can help you take your business to the next level!

We can help you create a strong online presence that will reach new customers and help you grow your business.

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We offer a wide range of digital marketing services, including SEO, social media, and email marketing.
Growing busines since 2019
We proudly served our services around the world.
  • Utah
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